AD/Risk Scanner for Insurance Agencies & IMOs
AD/Risk Scanner for Life & Annuity Marketing
AD/Risk Scanner is the focused option for agents and teams reviewing ads, seminar invitations, emails, and social posts with risk-rated findings and suggested revisions. If your agency also needs licensing, appointments, CE, calendars, and compliance records, choose RegReview with its included marketing-review workflow instead. You do not need both subscriptions by default.
Common problems
- Producers post faster than the home office can review
- Annuity and life marketing raises state insurance ad rule issues
- No simple record of what was reviewed and approved
How AD/Risk Scanner helps
Insurance rule pack
Checks against state insurance advertising rules modeled on NAIC guidance, with risk ratings on each finding.
Producer pre-check
Producers scan their own drafts before submitting, so the home office sees cleaner first versions.
Disclosure Builder
Assemble standard disclosure language and apply your agency name.
Audit trail
Retained review records support internal oversight and carrier requests.
Rules referenced: State insurance advertising rules (NAIC model guidance), FTC, and TCPA for outreach.
AD/Risk Scanner or RegReview: which do I need?
Choose AD/Risk Scanner for focused, risk-rated reviews. Choose RegReview for the compliance workspace, including marketing review. Life and annuity agencies can use RegReview for both operations and marketing; two subscriptions are not required.
| AD/Risk Scanner | RegReview | |
|---|---|---|
| Main job | Publish and monitor regulated marketing; check portfolio risk | Run the full compliance program |
| Best for | Agents and teams needing focused marketing or investment-portfolio reviews | Life/annuity agencies, RIAs, broker-dealers, funds, and compliance officers needing a full workspace |
| Marketing review | Unlimited reviews, Creator content studio, approval gate | Included as one workflow |
| Portfolio risk scans | Included in every plan | Available through add-ons |
| Registrations, calendars, annual review | Not included | Included |
| Insurance agency operations | Focused marketing pre-checks; not the agency operations workspace | Insurance workspace for licensing, appointments, CE, calendars and included marketing review; module fees depend on plan |
Portfolio risk checks concern investment holdings, not insurance underwriting or policy suitability. Firm review and required carrier approval remain essential. Optional FIN Group setup and human review support are scoped separately.
FAQ
Do we need both AD/Risk Scanner and RegReview?
No. Start with RegReview if your agency needs compliance operations and marketing review in one workspace. Choose AD/Risk Scanner for focused, risk-rated marketing reviews without the broader agency workspace. Optional FIN Group setup and human review support are separately scoped.
Does portfolio risk scanning assess insurance policy suitability?
No. Portfolio risk checks concern investment holdings, not insurance underwriting, life policy or annuity suitability, or carrier approval. Your firm retains recommendations and any required suitability or best-interest review.
Does ADScanner know every state's insurance rules?
It applies an insurance rule pack with state overlays, but state requirements and carrier rules vary. ADScanner output is AI-assisted and educational. It is not legal advice, and a qualified person at your firm or your client's firm still approves final content.
Can producers use it without home-office access?
Yes — seats can be assigned to producers, with approval left to designated reviewers.
Other AD/Risk Scanner uses: Marketing Agencies · Mortgage Brokers & Lenders · Advisers: Marketing + Portfolio Risk · Paraplanning Teams